Acai News
FOR IMMEDIATE RELEASE SAN DIEGO (November 18, 2008) – Acai Roots, a leading supplier of 100% natural acai (ah-SIGH-ee) pulp products, launches their latest acai innovations, PROX and AX3 delicious juice smoothies. The company’s shelf stable smoothie line is the first in the world to combine the healthy benefits of the acai berry with natural plant sterols. Natural plant sterols are clinically proven to promote healthy cholesterol management (when already within normal range). Grown atop Amazon River palm trees, the acai berry is considered nature’s No. 1 Superfood based on its great amount of antioxidants, healthy essential omegas, fibers and protein. The PROX smoothie is a protein-rich, delicious and healthy tropical blend of acai, pineapple, coconut and whey protein. AX3 is a tasty juice smoothie with the powerful triple antioxidant combination of acai, pomegranate and blueberry. This new berry juice smoothie provides a nice energy and antioxidant boost, without the typical crash from energy drinks. An Acai Roots PROX smoothie delivers about 4000 ORAC (Oxygen Radical Absorbance Capacity) units per 10 fl. oz. (300 ml). The AX3 provides about 4000 ORAC units per 10 fl. oz. (300 ml). With the addition of natural plant sterols, the drink supplements may help a person whose cholesterol is already in normal range. The sterols block the absorption of cholesterol from foods and the cholesterol produced by your body. “Our ready-to-drink, delicious smoothies provide a natural sustained energy boost,” states Igor Pereira Acai Roots CEO. “With 7 grams of whey protein, PROX is an ideal meal replacement for the health conscious. Our AX3 is a triple powerhouse of antioxidants. Since no refrigeration is necessary, transporting, distribution and storage are perfectly streamlined.” Acai Roots’ convenient juice smoothies are available at select Whole Foods, Henry’s Marketplace, Mother’s Market and many other health food and convenience stores nationwide as well as at http://www.acairoots.com. About Acai Roots™ Acai Roots http://www.acairoots.com is a San Diego-based provider of a full line of Amazon grown acai products. The “Not just a berry, a lifestyle” company’s 100% natural products are made with wildcrafted acai berries. Ready-to-eat or blend acai is shipped throughout the continental US and is available in buckets, bowls, smoothies and supplements. The company was founded by three "cariocas" (people who are born in Rio de Janeiro, Brasil) with the idea of bringing the authentic acai lifestyle to the US. Cariocas are known in Brasil for their very active lifestyle, combined with a balanced and healthy diet that includes a lot of acai. The sustainable harvesting of acai berries in the Brazilian Amazon helps protect the rainforest and supports local community. For information call (866) 401-2224. *********************************************************************************************************************************** NEWS RELEASE August 5, 2008
Contact: Susan Almon-Pesch Acai Roots™ Posts Healthy Revenue Growth Stats Three native Brazilians team up to bring ready-to-eat authentic acai to the United States. Acai Roots’ triple digit growth a strong indicator of people’s craving for good tasting foods rich in antioxidants. SAN DIEGO (August 5, 2008) – Acai Roots™, a leading supplier of 100% natural acai (ah-SIGH-ee) pulp products, achieved 595% growth for 2006-2007. Based on 2008 Q1 and Q2 revenues, this “Not just a berry, a lifestyle” company is on a fast track to post a three year 2677% increase. After moving to San Diego, three Brazilian friends missed the authentic taste, texture and style of their Rio-style acai, as well as the camaraderie of Brazilian healthy living. In 2005 they teamed up their “roots” to bring ready-to-eat authentic acai sorbet to the United States. Acai Roots’ founders, Igor Pereira, Marco Rega and Rafael Magalhaes, were born and raised in Rio de Janeiro. They are on track to continue their business’ exponential growth trend based on their native agricultural knowledge and local Amazon connections. There is a lot of buzz about acai in the health food marketplace. On Oprah’s web site, author, Dr. Nicholas Perricone describes acai, as the Superfood No. 1, calling it nature’s energy fruit. In the Amazon they call it “Viagra de Amazonia” due to the concentration of antioxidants, amino acids, essential omegas, fibers and protein ascribed to it. Harvested from the Amazon jungle’s acai palm, this power berry is about 97-98% seed and only 2-3% pulp extracted from the skin. Acai pulp has been enjoyed for decades by the people of Brazil—eaten in bowls, drank in smoothies, found on every street corner. It’s just been within the last 7 years that acai has been introduced in the United States. “We’re not only getting our authentic Rio-style acai products into the marketplace, but we are also helping to protect the Amazon rainforest. The demand for acai berries has created a sustainable agricultural industry and provides fair trade income to local workers,” said Acai Roots’ CEO, Igor Pereira. “The acai palm trees used to be cut down for the heart of palm, and now they have a new life and purpose. Our families live and work in Brazil, and through Acai Roots, we too can give back to our native country. What started as a way the three of us could bring a taste of our energetic, healthy lifestyle to the US has turned into a business that is changing lives.” About Acai Roots™ Acai Roots http://www.acairoots.com is a San Diego-based provider of a full line of Amazon grown acai products. The “Not just a berry, a lifestyle” company’s 100% natural products are made with wildcrafted acai berry pulp. Ready-to-eat or blend acai is shipped throughout the continental US and is available in buckets, bowls, smoothies and supplements. For information call (866) 401-2224. ***********************************************************************************************************************************
Acai Roots launches its new Acai Caps line ***********************************************************************************************************************************
THE FINEST ACAI NOW DELIVERED TO YOUR DOORSTEP "Acai fruit This little berry is one of the most nutritious and powerful foods in the world. It can often be found in juice form in health food and gourmet stores. " *********************************************************************************************************************************** Health Science Institute - July, 2003 Açaí - Nature's Perfect Food By Judy Douglas Discover the amazing health benefits of the fruit from the Amazon's "tree of life". If you get your health guidance from the mainstream media, you'd think the healthiest way to live is to guzzle red wine and drown everything in olive oil. That's basically what they've told us in recent years. First, it was the 'French paradox'--the fact that the French, who generally eat lots of cheese, cream, and butter; drink lots of wine; and smoke like chimneys, are healthier than Americans. Scientists told us it was all in the wine -specifically, in the anthocyanins- the antioxidant flavonoid that gives red grapes their deep color. Then it was the "Mediterranean diet," the traditional way of eating in the regions of Italy and Spain, where olive oil is a staple. We learned that olive oil is a good source of essential fatty acids that are processed right out of many Americanized foods. I'm not discounting the benefits of either of these phytochemicals. In fact, in a minute I'll explain exactly why both are so important to good health. I just question the sources recommended in the headlines. There's got to be a better way to get these valuable nutrients than guzzling wine and drowning in oil. As it turns out, there is. I learned about it from HSI panelist Jon Barron. He told me about a single superfood from the Amazon that, fresh from the tree, can provide over 30 times the amount of anthocyanins as red wine and all the beneficial fatty acids of olive oil in one delicious, all-natural package. And this is just the beginning of this food's health benefits. It's virtually impossible to over-do this food - which is certainly not the case with red wine or olive oil. Get the healing power of many phytonutrients in one delicious package. There's no disputing the health benefits of anthocyanins and essential fatty acids. Both have proven to be powerful nutritional tools in the quest for good health. Research has shown that plant pigments like anthocyanins are potent antioxidants. The cardiovascular benefits are the most well known; studies show that anthocyanins can help prevent blood clots, improve blood circulation, relax blood vessels, and prevent atherosclerosis. But scientists have also uncovered a whole host of other powerful effects from anthocyanins, including antiviral and antiallergenic properties. Some research even suggests that anthocyanins can prevent cancer, by blocking carcinogenesis on a molecular level and encouraging tumor cell death. Essential fatty acids have proven just as powerful. Oleic acid, a monounsaturated omega-9 acid, and linoleic acid, a polyunsaturated omega-6 acid, help lower LDL, and maintain healthy HDL levels. They also increase the absorption of fat-soluable vitamins like vitamins A, E, D, and K, which are essential to good health. Research has even suggested that oleic acid may prevent against cancer and hypertension. Olive oil may be the best known sources of these nutrients, but it is certainly not the only one. It's the pigment in red grapes that gives wine its anthocyanins - and that same pigment can also be found in other red and purple fruits and vegetables, such as blueberries, red cabbage, and purple sweet potatoes. Oleic acid is also present in pecans and seed oils, and linoleic acid is found in peanuts. But there is one food that delivers it all - plus other healthy nutrients like fiber, phytosterols, and vitamins C and E. For centuries, it's been a staple for people in Brazil, yet virtually unknown to anyone outside the region - until now. Discover the health secret of generations of Amazonian Indians. It's called açaí (pronounced ah-sigh-ee), and it's the fruit of a palm tree that grows in the rain forests of the Amazon - a tree Brazilians call "The Tree of Life." About 90 percent of the small, round fruit is its hard, inedible pit - but that's OK, because it's the outside skin that holds the treasure. That dark purple skin is what contains the anthocyanins. The natives puree the skins, creating a treat that can be served warm as a sauce over fruit or grains or frozen like a sorbet. They've been eating it for centuries, passing down recipes from generation to generation. (The native people have also passed down the story of how açaí was discovered.) Because fruit itself is perishable, its popularity never spread beyond the region. Super food fights heart disease, cancer, prostate enlargement, and more. Since then, the news about açaí has been steadily spreading - and the evidence of nutritional and health benefits just keep piling up. Consider this: a 100-gram serving of açaí contains only 90 calories, just two grams of fat and no cholesterol. Plus, it delivers 3.5 grams of dietary fiber, something we could all use more of in our diets. Improved processing of the fresh fruit is making it possible to preserve more of the fruit's healthful attributes. Currently, the puree provides more anthocyanins than red wine and has antioxidant concentrations that well outweigh blueberries. Subsequent research has shown that in addition to the anthocyanins and essential fatty acids, açaí also contains a healthy dose of plant sterols, another class of phytochemicals that have been shown to reduce cholesterol, protect the immune system, and relieve prostate enlargement. In fact, it turns out açaí is in the same family as saw palmetto, a common herbal treatment for prostate enlargement. And researchers at the Federal University of Rio de Janeiro have discovered that açaí extract can be used to fight infection, like the parasitic infection schistosomosis which affects 10 million Brazilians each year and the common bacterial infection staphylococcus aureus. It seems there's no end to this miracle fruit's health benefits. |
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